People will forget what you said. People will forget what you did. But people will never forget how you made them feel. – Maya Angelou
The way a customer feels about your brand is created by more than just the physical product or service. Everyone who represents the brand, and every consumer touchpoint, contributes to the creation of a differentiated experience – an experience to remember.
The Sporting News Grill
Through a strategic alliance with the Sporting News publication in New York, we created a unique sports bar experience that catered to the Holiday Inn demographic. Thanks to the world class design by Z-Space and great menu engineering, the restaurants pulled people off the street as well as providing a superior experience for the hotel guests.