Imagine spending some quality one-on-one time getting to know your favorite music celebrity, and then getting up on stage to sing along with the band.

Now imagine providing that experience for your customers.

Case Study

Big & Rich and Holiday Inn Resorts
– Bridging the gap between the corporate world and entertainment

In August 2015, we held a contest to team up country music stars Big & Rich with the Holiday Inn Resort brand, and awarded five lucky families with the experience of a lifetime. A trip to the beautiful property in Pensacola, FL, a private Big & Rich concert overlooking the Gulf of Mexico, time alone with the band, and more.

The results proved fantastic for the hotel brand, with great media and a unique story to tell. And John Rich and Big Kenny had a great time getting to know their biggest fans.

Big & Rich perform for their biggest fans at the Holiday Inn Resort – Pensacola, Florida